ZS: BEYOND HEALTHCARE

Objective: Develop an integrated marketing campaign targeting a consumer audience beyond the core pharmaceutical portfolio.
Engagement Strategy / Design + Concept / Theme / Content Writing / Scripting / Video Production / Campaign Leadership / Execution Oversight

Capabilities

Design + Concept
Theme Design
Creative Brief
Pitch to Executives
Script Writing
Through line
Video Production
Digital Design
Organic Social Media
Paid Social Media

(Project work completed while serving
as Creative Services Manager for ZS.)

Results: Earned $104.4M in new revenue
and 14% YoY growth.